Merx

Merx is a software company that provides the analytics and tracking of internal product storage and shipping. Being one of the first all-in-one solution for this problem, the branding needed to feel technical, but friendly.

Working mostly with developers and engineers, we really wanted this brand to speak to the technical side of the software, while being relatable. Strong grids, scientific language, RGB focused color-scheme, and a quirky set of logo options did the trick.

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